Apolla Socks Shark Tank Update

In the world of entrepreneurship, a successful pitch on the hit TV show Shark Tank can be a game-changer for budding businesses. Apolla Performance, a company that designs and sells supportive compression socks for dancers and individuals with foot injuries, made waves when they appeared in the show’s 13th season.

Founded by Kaycee Jones and Brianne Zborowski, both dancers who have experienced foot injuries firsthand, Apolla Socks aimed to revolutionize the dance industry with their innovative product. Let’s dive into their Shark Tank journey and see where they are now.

The Apolla Socks Pitch and Deal at Shark Tank

Kaycee Jones and Brianne Zborowski entered the Shark Tank with a clear mission: to secure funding for their company, Apolla Performance. They were seeking $300,000 in exchange for a 15% stake in their business. The duo impressed the Sharks with their passionate presentation and the unique features of their compression socks. They explained how their product provides support, stability, and comfort to dancers and individuals with foot injuries, helping them perform at their best while minimizing the risk of further harm.

The Sharks were intrigued by the potential of Apolla Socks, but some expressed concerns about the relatively high price point, with the socks retailing between $32 and $40 per pair. Despite this, Lori Greiner saw the value in the product and the founders’ dedication. After some negotiation, Lori offered $300,000 for a 20% stake in the company, which Kaycee and Brianne accepted. With this deal, Apolla Performance gained not only the funding they needed but also the expertise and guidance of a seasoned entrepreneur like Lori Greiner.

Apolla Socks Is Gone Out of Business

Despite the successful Shark Tank pitch and the initial buzz surrounding their product, recent updates suggest that Apolla Socks has gone out of business. The company’s website is no longer active, and its social media presence has diminished. It is unclear exactly when or why the company ceased operations, but it is likely due to various factors such as market competition, production costs, or difficulties in scaling the business.

While the news of Apolla Socks going out of business is disappointing, it is not uncommon for startups to face challenges and setbacks. The founders’ passion for their product and their commitment to helping dancers and individuals with foot injuries was evident throughout their Shark Tank journey. Despite the company’s closure, their story serves as a reminder of the risks and rewards of entrepreneurship and the importance of adapting to changing market conditions.

What Was Apolla Socks Net Worth?

During their Shark Tank appearance, Kaycee Jones and Brianne Zborowski revealed that Apolla Performance had reported $4.1 million in lifetime sales and $800,000 in sales during the year of filming.

These impressive figures demonstrated the potential of their product and the demand within the dance community. However, the company’s net worth at the time of its closure is unknown, as financial details have not been publicly disclosed since its Shark Tank appearance.

What Makes Apolla Socks Stand Out?

Apolla Socks stood out in the market due to their unique design and targeted support for dancers and individuals with foot injuries. The compression socks were created with the specific needs of these groups in mind, offering features such as arch support, cushioning, and moisture-wicking properties. The founders’ firsthand experience as dancers dealing with foot injuries allowed them to create a product that truly addressed the challenges faced by their target audience.

In addition to their functional benefits, Apolla Socks also gained recognition within the dance community. The product was featured in several dance magazines and received the American Podiatric Medical Association’s Seal of Acceptance in 2020. This endorsement further solidified the credibility and effectiveness of Apolla Socks in providing support and comfort to those who need it most.

Business Overview

Apolla Performance was founded by Kaycee Jones and Brianne Zborowski, two dancers who understood the importance of proper foot care and support. The company’s primary product was its line of compression socks, designed specifically for dancers and individuals with foot injuries. These socks retailed between $32 and $40 per pair, a price point that some Sharks considered high but justified by the product’s unique features and benefits.

Before their Shark Tank appearance, Apolla Performance had already achieved significant sales, with $4.1 million in lifetime sales and $800,000 in the year of filming. The company had a strong presence within the dance community and had plans to expand their product line to include additional dancer footwear and accessories.

Despite the initial success and the deal with Lori Greiner, Apolla Performance ultimately faced challenges that led to the company’s closure. The specific reasons behind this decision have not been publicly disclosed, but it serves as a reminder of the unpredictable nature of the business world and the importance of resilience and adaptability are essential qualities in the face of hardship.


The story of Apolla Socks on Shark Tank is one of passion, innovation, and the pursuit of a dream. Kaycee Jones and Brianne Zborowski created a product that addressed a genuine need within the dance community and beyond, offering support and comfort to those dealing with foot injuries. Their successful pitch and deal with Lori Greiner on Shark Tank brought them the funding and expertise they needed to take their business to the next level.

Despite the company’s eventual closure, the founders’ dedication and the impact they made within their target market cannot be overlooked. Apolla Socks served as an example of how firsthand experience and a deep understanding of customer needs can lead to the creation of a truly innovative product.

As aspiring entrepreneurs and fans of Shark Tank, we can learn valuable lessons from the journey of Apolla Socks. Their story reminds us that success is not always a straight path and that setbacks are a natural part of the entrepreneurial journey. It also highlights the importance of having a clear vision, a strong product, and the ability to adapt to changing circumstances.

While the chapter on Apolla Socks may have come to a close, their impact on the dance community and the lessons they provided for entrepreneurs will continue to resonate. As we move forward, let us remember the passion and determination of founders like Kaycee Jones and Brianne Zborowski, and let their story inspire us to pursue our own entrepreneurial dreams with resilience and grace.

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